Google Ads Crash Course

Author-Anaam Tiwary

Table of Contents

1. Introduction to Google Ads
2. Setting Up Your Google Ads Account
3. Campaign Types & Objectives
4. Keyword Research & Match Types
5. Ad Copy Creation & Extensions
6. Bidding Strategies & Budgeting
7. Conversion Tracking & Analytics
8. Optimization Tips for Better ROI
9. Common Mistakes to Avoid
10. Glossary & Final Thoughts

Welcome to the Google Ads Crash Course. This book is your quick-start guide to understanding, launching, and optimizing your Google Ads campaigns. Whether you're a small business owner, a marketer, or a beginner digital advertiser, this guide will walk you through the core concepts of running successful campaigns.

I’m Anaam Tiwary, a Google Ads Expert and the founder of Digital Anaam Academy. After over a decade of managing campaigns and helping thousands of businesses grow online, I’ve distilled my knowledge into this 10-page crash course to help you achieve results fast.

• In LanguageEnglish
• Date Published 04th August 2025
• ISBN978-81-19934-55-3
• GenreDigital Marketing
• Read eBookGoogle Play, Google Books, Amazon Kindle